New and old Nintendo and PlayStation fans will be able to delve into the world ofHorizonin a new way with the upcomingLEGO Horizon Adventures. Here, up to two players will be able to play as LEGO versions of Aloy and her friends as they embark on a journey to stop the Eclipse and discover Aloy’s true origins. WhileLEGO Horizon Adventuresis slated for a Holiday 2024 release, its marketing has been rather minimal for a new entry in the popular series, with the game only having two trailers and a few social media posts to its name so far. To help rectify this issue, Guerrilla Games should team up with Epic Games to create a cross-promotional event betweenHorizon AdventuresandLEGO Fortnite.
LEGO Fortnite’s Popularity is a Great Marketing Avenue
In 2023,Epic Games debutedLEGO Fortnitein partnership with The Lego Group alongsideRocket RacingandFortnite Festival. Here, players are dropped into vast open worlds in Survival mode, similar toMinecraft, where they can gather LEGO resources, build various structures, gather food, and fight. Players may additionally play in Sandbox mode, where they can spawn structures and items without having to use resources. In both Survival and Sandbox mode, eight players can inhabit a single world at a time.
LEGO Fortnitegoes beyond common Survival and Sandbox modes, however, as players and official developers alike could create their own worlds and game modes via the Unreal Editor. With this feature, The LEGO Group and other creators have produced various kinds of LEGO Islands filled with unique play options and environments, such as theLEGO Space-themed Smoothie Odysseyand LEGO Prop Hunt. Players could even purchase new LEGO-themed outfits or upgrade some of their favorite baseFortniteoutfits in LEGO Styles when playing in LEGO game modes.
The Potential of a Horizon Adventures Crossover With LEGO Fortnite
WhileLEGO FortniteandLEGO Horizon Adventureswill presumably play very differently for one another, especially with their different player perspectives, there is still a lot of potential for the two to benefit each other with a crossover.LEGO Fortnitealready has a precedent for promoting other LEGO products with theirStar WarsRebel Adventure Islandearlier this year. Players were able to dress up in classicLEGOStar Warsminifigure outfits, fight withLEGO Star Warsweapons, and complete objectives with otherLEGO Star Warscharacters to help build aStar Wars-themed village. Players could even fightLEGO Star Warsenemies, including multiple variations of stormtroopers.
Epic Games could coordinate with Guerrilla to create aHorizon Adventures-themed event and island similar to theStar WarsRebel Adventure. Instead of having a star destroyer crash inLEGO Fortnite, theHorizon Adventurescrossover could be centered around some rogue machines invading theLEGO Fortniteworld with Aloy and her friends arriving to help the player take them down. Gamers could complete objectives given by Aloy or some of her friends to help buildCarja, Nora, Banuk, or even Tenakth-themed villages. Along the way, players could unlock and use some ofHorizon’s more unique weapons, such as the bow, spear, sling, tripcaster, and icerail to name a few.
LEGO Horizon Adventures Cosmetics in Fortnite
WithHorizon Adventuresalready recreating most ofHorizon Zero Dawn’s characters in LEGO minifigure form, Guerrilla could let Epic Games reuse their LEGO models for theFortnitecrossover. From there, players could unlock or purchase someLEGO Horizon Adventuresoutfits of iconicHorizoncharacters, such as Sylens, Erend, Varl, and Talanah. Epic Games could additionally use this opportunity to bring back the Aloy outfit, Blaze Canister Back Bling, Spear Pickaxe, Glinthawk Glider, and Shield-Weaver Wrap first released back in 2021 inFortnite. This could allow Epic Games to create new outfits for otherHorizoncharacters in baseFortnitealongside new accessories based on otherHorizonmachines and weapons.
TheHorizon Zero Dawncosmetic bundle was last seen inFortnite’s shop in March 2023.
